Rivian Trademark Guidelines
Expectations and usage of Rivian trademarks and service marks
Rivian trademarks, logos, domains, and service marks used within our businesses (collectively “Rivian marks”) comprise valuable assets of the Company. The Rivian marks are used to establish and strengthen our reputation with our customers, our brand identity, and the goodwill associated with our business.
Use of Rivian marks is prohibited unless expressly authorized in writing.
Rivian Trademark List
A trademark can be a word, phrase, symbol, or design that distinguishes the source of the goods or services. Also, as trade dress, it can be the appearance of a product or its packaging, including size, shape, color, texture, graphics, and appearance (such as a store or website).
The following is a non-exhaustive list of Rivian’s trademarks and service marks. Note the absence of a product or service name or logo from this list does not constitute a waiver of Rivian’s trademark or other intellectual property rights concerning that name or logo.
Rivian Trademarks
1A
1C
1S
1T
2A
2C
2R
2S
2T
Adventure Network
Adventurous Forever
Camp Kitchen
Camp Speaker
Charge On
Compass Logo (design)
Compass Yellow
EAV
El Cap
Electric Adventure
Electric Adventure Vehicle
Elevation
Forever Starts Now
Gear Guard
Gear Tunnel
Hello Rivian
Keep the World Adventurous Forever
LA Silver
Limestone
Mega Pack
Mountain Logo (color)
Power Cabinet
Powered by Rivian
Powered by Rivian & Compass Logo (design)
R
R1
R2
RT
R1A
R1C
R1S
R1S logo (design)
R1T
R1T logo (design)
R1V
R1X
R2A
R2C
R2R
R2S
R2T
R2X
R3S
R3T
R4S
R4T
R5S
R5T
RCV
Rivian
Rivian (stylized)
Rivian & Compass logo (design)
Rivian & Compass logo (horizontal) (design)
Rivian & Compass logo (vertical) (design)
Rivian & Compass logo in gold (horizontal) (design)
Rivian & Compass logo in gold (vertical) (design)
Rivian & Light Bar W/ Headlights (design)
Rivian 1A
Rivian 1C
Rivian 1S
Rivian 1T
Rivian 2A
Rivian 2C
Rivian 2R
Rivian 2S
Rivian 2T
Rivian Adventure
Rivian Elevation
Rivian Gear
Rivian Gear Guard
Rivian in Chinese characters
Rivian R1A
Rivian R1C
Rivian R1S
Rivian R1T
Rivian R1V
Rivian R1X
Rivian R2A
Rivian R2C
Rivian R2R
Rivian R2S
Rivian R2T
Rivian R2X
Rivian Remote Care
Rivian Skateboard
Rivian Stadium
Rivian Tank Turn
Rivian Waypoints
Rivianites
Skateboard
Stadium
Tank Steer
Tank Turn
Waypoints
瑞伟安 (Rivian in Chinese)