What are Rivian Rewards?
All US-based¹ Rivian owners have a personalized referral code found in their Account and the profile of their Rivian app.
When someone uses an owner’s referral code during checkout of a qualifying Rivian vehicle, then takes delivery – both the original owner (referrer) and new owner (referee) earn 500 points² that can be redeemed in Gear Shop or R1 Shop, or towards select one-time purchases available in your Rivian account (1 point equals 1 dollar in credit).
We’ll also be inviting the first 100 owners that make 25 qualifying referrals to a special Rivian Adventure Weekend.
Where do I see my owner rewards summary?
Your sharable referral link and rewards summary can be viewed in the rewards section of your Account.
When will rewards be added to my account?
Both you and the new owner you referred will see rewards added to your Account within two weeks of their qualifying delivery of a Rivian vehicle.
Is there a limit to how many times my referral code can be used?
No, there’s no limit to how many times your referral code can be used by others or how many total points you can earn.
Do points expire?
Yes, points expire two years after being added to your account.
How do I use my points?
You'll have the option of redeeming your points during checkout in both Gear Shop and R1 Shop,³ or towards select one-time purchases available in your Rivian account.
Does this mean I can buy a Rivian entirely with points?
Almost! Points can be applied toward the final purchase price of a qualifying R1 Shop vehicle – however, points cannot be used for vehicle deposits, custom vehicle configurations, reservations, regulatory fees and taxes, or vehicle purchases outside of Rivian's R1 Shop.
Do I still have to pay taxes when redeeming points in Gear Shop?
Points are redeemed “post-tax” meaning if you have enough points, they will cover your entire Gear Shop purchase including tax.
Can I apply my points towards service?
Points cannot be used towards vehicle service, parts or items that require installation by Rivian Service.
How do I use my Rivian Adventure Network charging reward?
If you earned a Rivian Adventure Network charging reward, your account will show how much time you have left. Just plug and charge – no extra steps required to use your reward.
If I’m a current owner, can I submit my own referral code when purchasing a second Rivian?
Yes, you can use your own referral code when purchasing your next Rivian.
When will the rewards program launch in Canada?
We expect to launch our rewards program for Canadian owners in 2025.
Will the rewards program grow over time?
Yes! We plan to expand both how owners can earn points and the ways they can be redeemed over time.
For a full breakdown of program terms and limitations, visit our Rewards Program Terms.
¹ Due to state law, residents of Ohio and Virginia can’t earn referral rewards – but when they share their code with someone who subsequently takes delivery of a qualifying Rivian vehicle, that new owner will receive rewards.
² 500 point reward on qualifying referrals for orders placed on or after January 1, 2025. Beginning March 11, 2025, qualifying referrals no longer receive Rivian Adventure Network charging rewards.
³ Points cannot be used for vehicle deposits, custom vehicle configurations, reservations, regulatory fees and taxes, or vehicle purchases outside of Rivian's R1 Shop or Gear Shop. Points can only be applied toward the final purchase price of a vehicle.
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