What are Rivian Rewards?
All US-based¹ Rivian owners have a personalized referral code found in their Account and the profile of their Rivian app.
When someone provides an owner’s referral code as part of their order of a qualifying Rivian vehicle and then takes delivery – both the original owner (referrer) and new owner (referee) earn 500 points² that can be redeemed in Gear Shop or R1 Shop, or towards select products and services offered by Rivian made available in your Rivian account.
We’ll also be inviting the first 100 owners that make 25 qualifying referrals to a special Rivian Adventure Weekend.
For a full breakdown of program terms and limitations, visit our Rewards Program Terms.
Where do I see my owner rewards summary?
Your sharable referral link and rewards summary can be viewed in the rewards section of your Account.
When will rewards be added to my account?
Both you and the new owner you referred will see rewards added to your Account within two weeks of their qualifying delivery of a Rivian vehicle.
Is there a limit to how many times my referral code can be used?
No, there’s no limit to how many times your referral code can be used by others or how many total points you can earn.
Do points expire?
Yes, points expire two years after being added to your account.
How do I use my points?
You'll have the option of redeeming your points during checkout in both Gear Shop and R1 Shop,³ or towards select one-time purchases available in your Rivian account.
Does this mean I can apply points toward a Rivian?
Points can be applied toward the purchase of a qualifying R1 Shop vehicle – however, points cannot be used for vehicle deposits, custom vehicle configurations, reservations, regulatory fees and taxes, or vehicle purchases outside of Rivian's R1 Shop.
Do I still have to pay taxes when redeeming points in Gear Shop?
If you have enough points, they will cover the entire Gear Shop total, including tax.
Can I apply my points towards service?
Points cannot be used towards vehicle service, parts or items that require installation by Rivian Service.
How do I use my Rivian Adventure Network charging reward?
If you earned a Rivian Adventure Network charging reward, your account will show how much time you have left. Just plug and charge – no extra steps required to use your reward.
If I’m a current owner, can I submit my own referral code if I make another Rivian order?
Yes, you can submit your own referral code with your next Rivian order.
When will the rewards program launch in Canada?
We expect to launch our rewards program for Canadian owners in 2025.
Will the rewards program grow over time?
Yes! We plan to expand both how owners can earn points and the ways they can be redeemed over time.
For a full breakdown of program terms and limitations, visit our Rewards Program Terms.
Please note: by participating in the Program, you agree not to use the Program or your Referral Code in a way that violates state law, including but not limited to laws that prohibit using the Program or your Referral Code to induce vehicle purchases or conduct sales activities.
Can Rivian employees participate and earn referral rewards?
Rivian employees in eligible roles who meet the Program eligibility requirements may participate in the Program and refer their own family as well as friends, provided that the friendship was established outside of their employment duties. Employees in sales-facing roles or engaged in sales activities with customers are ineligible to participate, and employees may not use information obtained through their employment with Rivian to participate in the Program.
¹ Due to state law, residents of Ohio and Virginia can’t earn referral rewards – but when they share their code with someone who subsequently takes delivery of a qualifying Rivian vehicle, that new owner will receive rewards.
² 500 point reward on qualifying referrals for orders placed on or after January 1, 2025. Beginning March 11, 2025, qualifying referrals no longer receive Rivian Adventure Network charging rewards.
³ Points cannot be used for vehicle deposits, custom vehicle configurations, reservations, regulatory fees and taxes, or vehicle purchases outside of Rivian's R1 Shop or Gear Shop. Points can only be applied toward the final purchase price of a vehicle.
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