What is the Rivian Loyalty Offer?
Current Gen 1 (model year 2022-2024) Rivian owners and lessees in the United States can get $3,500 off the purchase or lease of a new 2025 R1 Dual Large, Dual Max or Tri Max.
Take delivery by December 31, 2024 to qualify.
To get started, shop available configurations, build a custom order or get a trade-in estimate.
Rivian Loyalty Offer
Terms & Conditions
Rivian Limited Time Loyalty Discount Offer: Rivian, LLC (“Rivian”) limited time Loyalty Discount Offer (“Offer”) of a $3,500 discount toward the purchase or lease of a new Gen 2 Rivian vehicle (see below) is available to current Rivian Gen 1 Rivian vehicle (see below) owners or lessees who purchase or lease a qualifying new Gen 2 Rivian vehicle. Discount will be applied as part of your Gen 2 vehicle transaction.
Purchaser/lessee eligibility: This offer is open only to residents of the United States who have reached the age of majority in their jurisdiction of residence and who currently own or lease a qualifying Gen 1 Rivian vehicle and who purchase or lease a qualifying Gen 2 Rivian vehicle.
Qualifying Current Ownership of a Rivian vehicle: Qualification for the Rivian Loyalty discount offer requires current ownership or lease, as determined by Rivian’s internal records, of a model year 2022, 2023, or 2024 Rivian R1 vehicle.
Qualifying Gen 2 Rivian vehicle: Qualification for the Rivian Loyalty discount offer requires the purchase or lease of a new model year 2025 Large or Max battery pack Rivian R1 vehicle. Standard battery pack vehicles are excluded from this Offer.
Rivian Loyalty Discount Offer period: To qualify for this offer, you must currently own a qualifying Gen 1 Rivian vehicle at the time you (i) submit an order for and (ii) take delivery of a qualifying Gen 2 Rivian vehicle, and you must submit your order for a qualifying Gen 2 between 10/1/24 and 12/31/24. You must take delivery of the Gen 2 Rivian vehicle by 12/31/24.
General: This offer is limited to one (1) loyalty discount offer of $3,500 per qualifying Gen 2 Rivian vehicle purchase or lease transaction. Offer is subject to Rivian’s normal vehicle sales processes and policies. Qualifying current ownership of a Qualifying Gen 1 Rivian vehicle is determined by Rivian using internal records of vehicle(s) associated with your Rivian account. You are responsible for all taxes and local requirements and fees. Only those listed as a buyer/owner on the applicable transaction documentation may obtain this offer, and this offer is not transferable. No discounts or credits will be offered for alternatives. Theft, diversion, reproduction, transfer, sale or purchase of this offer is strictly prohibited. This offer is not redeemable in any manner other than provided herein and is not redeemable for cash. Rivian will not honor requests that do not comply with all offer requirements. This offer may not be combined with pricing vouchers or other advertised offers.
Agreement to offer rules: By participating in this Offer, you fully agree to and accept these rules and the Offer requirements described in the Offer description page as the official rules of the Offer and agree to be bound by the decisions of Rivian, which are final and binding in all matters related to the Offer. If you do not comply with these rules or if you attempt to interfere with this Offer in any way, you shall be ineligible. Rivian reserves the right to change these Terms and Conditions at any time. If any provision of these Terms and Conditions, or any portion thereof, is found to be unenforceable, such portion shall be stricken without affecting the validity of the remaining portions of such Terms and Conditions. These rules incorporate by this reference, to the extent applicable, the Rivian General Terms and Conditions located at Rivian.com/legal/terms and you acknowledge receipt of the Rivian Data Privacy Notice located at Rivian.com/legal/privacy. Participation in this offer is optional and is not required for vehicle purchase.
These terms and conditions represent the entire agreement governing participation in the Offer and supersede all prior agreements and understandings, whether or not written, and are not intended to confer upon any person other than the parties, including any creditors, any rights, or remedies hereunder. Rivian’s failure to enforce any of these Terms and Conditions shall not constitute a waiver of any such provision. Participation in the Offer may be cancelled by Rivian, in its sole discretion, if (1) you conceal or misrepresent any material fact or circumstance in connection with the Offer, including but not limited to your personal information or any information provided as part of your participation in the Offer, or (2) you fail to complete any documentation or take any action required by Rivian in connection with this Offer.
Rivian reserves the right to amend these terms and modify, suspend or terminate the offer at any time.
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Updated Website Disclosure Copy
Qualification for the Rivian Loyalty discount offer requires current ownership of a model year 2022, 2023, or 2024 Rivian R1 vehicle and the purchase or lease of a new model year 2025 Large or Max battery pack Rivian R1 vehicle (Standard battery pack vehicles excluded). Rivian Loyalty offer may not be combined with other advertised offers. Additional terms and conditions apply.
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