CALIFORNIA ONLY
Save up to $3,500 on your first electric adventure
Select new and pre-owned Rivian vehicles are now eligible for MyFirstEV Program.
CALIFORNIA ONLY
Select new and pre-owned Rivian vehicles are now eligible for MyFirstEV Program.
Engineered to get better with time through over-the-air software updates and seamless autonomy features
Designed for peace of mind, we’re proud to have earned a 2026 TOP SAFETY PICK+ from the IIHS for the 2026 R1S
Access 50,000+ chargers nationwide, including Tesla Superchargers, for fast charging on the road or at home
Refined interior and sleek exterior, inspired by nature and crafted with precision for your comfort
Starting in August 2026, new MY26 R1S and R1T vehicles and 2024 or older Rivian pre-owned vehicles will be eligible for the incentive. R2 will be available in 2027.
As a California-headquartered company and an exclusively zero-emission vehicles manufacturer, Rivian is exempt from the standard MSRP caps of the MyFirstEV program.
$3,500 off new vehicles, $1,750 off pre-owned — right when you purchase your Rivian. No waiting to get reimbursed.
Learn more here, or reach out to us. We'd love to help you out.
35+ Spaces located all over the country. Meet our vehicles in person, see colors and interiors, ask lots of questions and take a complimentary demo drive.
Manufacturing facilities in Normal, Illinois and forthcoming Stanton Springs, Georgia.
We’re building a fast and reliable nationwide charging network powered by 100% renewable energy.
We support high-impact clean energy projects for a more secure, reliable and affordable grid for everyone.
The MyFirstEV program helps make your move to electric easier. Eligible California residents who are first-time EV buyers can receive $3,500 toward an eligible new Rivian or $1,750 toward a pre-owned Rivian vehicle, applied directly at purchase or lease. Conditions apply. Learn more.
*Prices shown do not include all applicable taxes and fees. R1S as shown priced at $111,790. R1T as shown priced at $103,490.
MyFirstEV Requirements: Under California’s MyFirstEV Program, purchasers and lessees can receive an incentive of $3,500 toward a new 2026 Rivian R1 or $1,750 toward a 2024 or older Rivian Pre-owned R1 vehicle. The vehicle must be purchased or leased directly from Rivian and ordered on or after August 12, 2026. Other Rivian vehicles are currently ineligible. To qualify, you must be a California resident and a first-time zero-emission electric vehicle (EV) owner or lessee, and the vehicle must be delivered and registered within California. Previous EV owners or lessees are not eligible. The incentive is applied at the time of purchase or lease. May be combined with other Rivian public offers and incentives. Available while funding and vehicle inventory lasts; subject to change or termination without notice. Eligibility is subject to verification, consumer self-attestation under penalty of perjury, proof of residency, and other program conditions. Void where prohibited.
Funding for the MyFirstEV Program is provided by the California Air Resources Board (CARB).
MyFirstEV is part of California Climate Investments, which uses billions of Cap-and-Invest dollars to fund projects that reduce harmful emissions, protect public health, strengthen local economies, and support natural environments. With a strong focus on communities most impacted by pollution and limited access to resources, California Climate Investments helps build a more equitable and sustainable future.
MyFirstEV forma parte de las Inversiones Climáticas de California, que utilizan miles de millones de dólares de Cap-and-Invest para financiar proyectos que reducen las emisiones nocivas, protegen la salud pública, fortalecen las economías locales y apoyan los ambientes naturales. Con un fuerte enfoque en las comunidades más afectadas por la contaminación y con acceso limitado.” a los recursos, las Inversiones Climáticas de California contribuyen a construir un futuro más equitativo y sostenible.
